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ORIGIN WEATHER UPDATE
DYNAMIC FORECASTS
Enhance attention on CTV with zero custom production lead-times.
LIVE EXAMPLE
Select any state to see what Origin is running today on CTV:
PREVIOUS
AD/CONTENT
15/30/45 SECOND
BRAND AD
CREATIVE
15 SECOND ORIGIN WEATHER UPDATE
(native asset)
NEXT AD/CONTENT
Localized forecasts run directly before the brand ad. Weather data dynamically updates daily. Origin starts serving "next-day" forecasts at 5pm.
BENEFIT
ATTENTION
Relevant data brings viewer attention back to the screen, directly before the brand creative.
BENEFIT
BRAND SAFETY
Zero risk of undesirable content or competitor ads immediately preceding the brand creative.
BENEFIT
MINDSET
Local weather is a natural lead-in for travel, outdoor activities, retail, adventure and more!
REPORTABLE
ATTENTION BOOSTS
MEASURED BY
TVision uses privacy-safe (100% opt-in) camera vision technology to determine second-by-second who is in the room and when they are paying attention to the TV screen.
TRANSACT WITH A DEAL ID
Connect your ads to Origin Weather Update via Deal ID.
Contact Chloe for details:
cmorawski@originmedia.tv
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